Pakistan Must Focus on International Branding and Digital Growth to Enhance Global Competitiveness” – Saquib Ahmad

Islamabad, February 26, 2025: SAP Pakistan’s Managing Director and Overseas Investors Chamber of Commerce and Industry (OICCI) Managing Committee Member, Saquib Ahmad, has emphasized that Pakistan must focus on international branding and digital advancement of its IT industry to enhance the country’s global competitiveness and credibility. He made these remarks as Wafi Energy Pakistan Limited (formerly Shell Pakistan Limited) entered the next phase of its digital transformation.

Saquib Ahmad stated that with Pakistan’s increasing adoption of IT transformation and digital solutions, it is essential for the government to accelerate this progress through long-term policies and a structured roadmap. “Digital literacy, modern regulatory frameworks, and stronger public-private partnerships are crucial for the sustainable growth of the IT sector,” he added.

Continuing its journey toward digital excellence, Wafi Energy Pakistan Limited has decided to transformation to SAP’s “RISE with S/4HANA” platform. This upgrade aims to streamline business processes, enhance operational efficiency, and align the company with future technological advancements.

Saquib Ahmad further noted, “SAP is committed to delivering cutting-edge solutions tailored to the unique needs of various industries. Our robust ERP system enables enterprises like Wafi Energy Pakistan to navigate the complex challenges of the oil and gas sector. This partnership highlights our shared vision for digital innovation and business resilience.”

This digital transformation will not only enhance Wafi Energy Pakistan’s operational efficiency but also set a benchmark for the effective implementation of modern technology in Pakistan’s energy sector.