Serena Hotels Extends Support to Flood-Affected Communities through Jazba-e-Khidmat Initiative

Faisalabad, September 5, 2025 – In response to the recent floods, Serena Hotels has launched a relief effort to provide essential food supplies to affected communities. Under its corporate social responsibility initiative, Jazba-e-Khidmat, the hotel is working tirelessly to support those in need.
Through this initiative, Serena Hotels aims to alleviate the suffering of flood-affected families by distributing food and other essential items. The hotel’s team has been collaborating closely with Faisalabad’s local administration to identify areas of greatest need and ensure effective aid delivery.
“We are committed to supporting our communities in times of crisis,” said Mr. Rashid Uddin, General Manager of Faisalabad Serena Hotel. “Through Jazba-e-Khidmat, we are proud to be making a positive impact in the lives of those affected by the floods.”
The food distribution drive is part of Serena Hotels’ ongoing efforts to demonstrate its commitment to social responsibility and community service.