Islamabad, Pakistan, December 28, 2023 – In a momentous move, Tim Hortons, the iconic Canadian coffee chain, has unveiled its flagship outlet in Islamabad, Pakistan, adding another feather to its cap after a successful debut in Lahore earlier this year. The F-9 outlet, strategically located in the Central Business District at Randhawa Tower, New Blue Area, Sector F-9, Jinnah Avenue, promises a refreshing experience for coffee aficionados in the capital city.
Ambitious Expansion Plans
This opening marks the beginning of Tim Hortons’ ambitious plans to establish multiple outlets across different locations in Islamabad and Rawalpindi over the coming months. The F-9 outlet is the pioneer among six locations the brand intends to launch across the twin cities, aiming to extend the flavors of fresh premium coffee, tempting savory items, and delectable baked goods nationwide.
Canadian Roots, Local Delight,Designed with a welcoming interior inspired by the brand’s Canadian roots, the outlet serves up to 65 menu items, including crowd favorites like French Vanilla and Iced Capps. Nicklaus Tang, General Manager for Tim Hortons APAC, expressed excitement about the expansion, stating, they are confident that our guests will love our 100% premium Arabica coffees, handcrafted Iced Capps, and fresh, made-to-order sandwiches and wraps.”
Grand Launch Event,To celebrate this landmark launch in the capital, Tim Hortons Pakistan is hosting a grand launch event on December 28, 2023. The event will be attended by foreign ambassadors, industry veterans, influencers, celebrities, members of the diplomatic community, and senior executives of Restaurants Brands International (RBI), the parent company of Tim Hortons.
Community Celebrations, In the spirit of community engagement, Tim Hortons Pakistan plans to hold over 200 raffle draws during the launch week, offering customers the chance to win up to a year’s worth of free coffee. Campus Ambassadors from local schools and colleges are also involved in engaging students with exciting offers.
Future Endeavors,Looking ahead, Tim Hortons plans to inaugurate more outlets in Islamabad, including DHA Phase 2, 1-8 Markaz, and Giga Mall in the first quarter of 2024
About Tim Hortons and Blue Foods (Pvt) Ltd.
Tim Hortons, founded in Canada in 1964, is one of North America’s largest restaurant chains operating in the quick-service segment. Blue Foods (Pvt) Ltd., the master franchisee of Tim Hortons in Pakistan, is a dynamic Pakistani food service enterprise committed to providing excellent customer service and authentic brand experiences.
Tim Hortons aims to become an integral part of Islamabad’s culture, sharing the joy of freshly brewed coffee, delicious donuts, and tempting savory items with the vibrant city.